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AMRs

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How the right AMR champion can boost your deployment success

OTTO Motors

Autonomous mobile robots (AMRs) can transform operational productivity and improve safety, but even the most intuitive technology needs the right people at the forefront to unlock its full value. Across industries, the most successful AMR deployments share a common factor: empowered internal champions who manage adoption, engage operators, and help keep the solution running smoothly.

What traits make a great AMR champion at your facility?

Successful AMR champions aren’t just tech-savvy—they combine technical skills with people skills and a mindset for shared success. Here are the traits that champions at top-performing deployments consistently exhibit:

  • General technical aptitude: Champions need a strong technical mindset to understand how the robots work. An IT background is even more helpful, but not required. They also need to be genuinely invested in learning how the robots behave, so they can troubleshoot issues, optimize performance, and keep uptime high.
  • Communication skills: The most successful champions inspire operators to be interested in learning how the solution can improve their day-to-day work. They communicate clearly, earn trust, and foster collaboration across teams. In their hands, AMRs are introduced as co-workers that improve safety, efficiency, and employee satisfaction.
  • Teacher mentality: Champions share their knowledge to familiarize co-workers with the solution and empower a select few with the basics to operate and maintain it. Cross-training builds resilience, prevents bottlenecks, and empowers teams to work alongside AMRs confidently. They also help operators understand the “why” behind the technology, highlighting safety benefits, productivity improvements, and opportunities for skill growth.

You might have somebody on your facility floor that ... likes to build computers at home, or tinker with electronics, or they enjoy helping their kids with their science projects. There’s a technical mindedness underlying that skillset that doesn’t seem like it immediately would apply to robotics, but since the product is not as complicated as it might seem on the surface, a person with those sorts of skills absolutely can grasp the technology. It’s not something that requires any level or degree or significant mastery.

Matt Spalding, Senior Systems Engineer, OTTO by Rockwell Automation

People are the linchpin of successful AMR deployments. Champions who combine technical aptitude, communication skills, and a teaching mindset not only keep robots running efficiently—they make the entire workforce more productive and engaged.

A strong champion is just one piece of a successful deployment. Success also depends on a supportive corporate philosophy and a people-centered change management approach. Curious how this all comes together? Watch our full panel discussion to uncover practical tips and firsthand lessons from experts in the field.

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